Does a 360% analysis of the bucket revenue trends and derives insight that inform actions to be undertaken to address the trends
Bucket Value Addition
Benchmarks industry and regional products and services with the aim of implementing products and services that suit our market needs
Uses research, insight, and business information to generate initiatives and proposals that will elevate customers’ experience
Oversees the development of Voice bucket – voice value addition, proactively manages and tracks the team’s performance
Develops the necessary plan/s to ensure that the team meets its agreed goals and objectives, meets direct reports on a weekly basis, identifies and agrees key result areas, key objectives/tasks and action plans
Develops Business Proposals for new innovations in our market
Marketing and Communication
Monitors competitor activities in the marketplace and provide feedback to the business on an on-going basis
Guides the agency in coming up with a good marketing and communication campaigns to support the portfolio of products and services under Voice bucket
Analyses the market intelligence and decides on appropriate action in order to maintain and grow the market share
Builds a marketing plan in order to deliver the required brand awareness that leads to increase in revenue generation
Develops and continuously evaluate the effectiveness of marketing processes and systems
Provides recommendations based on understanding of competitor offerings as well as global best practice and leveraging on technological advancements and first mover advantage
Evaluation and monitoring promotion and advertising to determine success
Brand Strategy and Oversight
Oversees, develops and implements Brand strategy in line with corporate objectives and strategy
Position respective brands in line with corporate objectives and sustain brand preference and public image in line with corporate objectives
Keeps the brand fresh in the market through update marketing and communication of the company properties
Develops effective communication strategy (including the determination of media channels to be used) and communications plan (external)
Marketing Budget and Spend
Determines and advises on appropriate agencies or media house and channels to use for the communication
Requests for sponsorships on projects/events, reviews the same and recommends for sponsorship
Determines market research needs and methodology and chooses the right research and agency/research house to partner with in order to gather consumer insights and address knowledge gaps
Actively manages the expenditure budget formulation for the marketing and communications area and monitor actual spend against budget within the overall operating budget, exercise control and accountability to ensure planned outcomes are achieved
EDUCATION
Degree in Marketing, Sales or any other related field.
A Master Degree would be an added advantage
Professional training/certification in Marketing, Sales
EXPERIENCE
At least 5 years’ experience in a similar or related environment
KNOWLEDGE AND SKILLS
Must have a robust and direct management style and a natural leader
Good communication and interpersonal skills
Must be a team builder, team leader and team player, a logical and pragmatic problem solver with excellent negotiation skills.
Brand equity management.
Consumer/customer understanding.
Brand communication.
Brand innovation.
Support skills and ability to develop others.
Please apply via email to: careers@econet.bi or bring your application to HR department, clearly indicating the position being applied for in the subject area. Closing date for all applications is Tuesday, 26th October 2021 at 5PM.
Please note only short listed applicants will be responded to.
Akazi+
ECONET Wireless Burundi (ECONET)
(Société de Télécommunication)
info@econet-leo.bi+25776222526
http://www.econet.bi/ 281 A, Boulevard de l'uprona, BP: 431 , Bujumbura Burundi
MISSION
Servir le Burundi en innovant, en développant, en renforçant et en soutenant une télécommunication effective et de haute qualité conformément aux normes mondiales de télécommunications sans compromis d’éthique.
Econet Wireless Burundi a reçu le Prix Africa Telecom People Award en tant que Meilleur Opérateur Voix en Afrique Centrale en 2009 juste après neuf mois d’ouverture.En 2012 EWB a reçu le Prix Africa Telecom People Award en tant que Meilleur Opérateur Voix en Afrique australe et de L'Est.
PRINCIPES
Econet Wireless Burundi sait que la clé du succès de leur entreprises repose sur la relation qu'ils développent et entretiennent avec leurs clients. Écoute, disponibilité, compréhension, analyse, préparation, action, résultat. Voilà comment s’incarnent les principes de modus vivendi, de professionnalisme et d’innovation qui nous guident chaque jour dans notre travail.
Lorsque vous retenez les services de l'entreprise, vous vous assurez de la meilleure représentation possible en ce que les employés travaillent tous en collégialité dans le but de vous offrir le meilleur de chacun.
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